NGO Public Relations & communications
Public-Facing Reports • Published Features • Earned Media • Brand Publications
During her time as the contract grant writer for the CV Arts Council, the Executive Director and I worked closely with Nicole Trigg. Nicole’s strategic writing skills, budget development assistance, dependability, high standards of work, insight into funder requirements, and timely final reporting led to over a 95% success rate. This increase in funding provided the organization with the ability to develop and expand existing programming, diversify revenue streams, hire a part-time staff person, and increased the reputation of the organization in the community.
Lisa Zavitz, CV Arts Council Board President (2015 to 2021)
public-facing reports
I specialize in transforming dense scientific content into clear, engaging, and accessible reports. Working closely with graphic designer Ignite Creative on these three reports, I restructured draft content and helped shape the design to effectively showcase complex information for target audiences. Collaborating with program managers, I ensured each report not only met but exceeded expectations in readability, flow, and impact.
published features
Below are three examples where I identified key opportunities for feature articles and managed the process from inception to publication, liaising with top-tier publications in the water stewardship sector. In these examples, I also authored or co-authored articles that elevated Living Lakes Canada’s profile, reaching a broad audience of stakeholders, funders, and followers while reinforcing the organization’s leadership in water stewardship.
earned media
These examples showcase strategic communications initiatives I developed and directed that led to high-profile earned media coverage in top Canadian outlets. Through targeted press releases and media outreach, Living Lakes Canada’s initiatives were showcased to a national audience, strengthening the organization’s visibility and impact in the water stewardship sector.
BRAND PUBLICATIONS
I develop content strategies and lead production teams to create impactful brand publications. These three examples — Living Lakes Canada’s annual digital impact report, newsletter (this particular issue achieved a 58.8% open rate), and a multimedia Youth Perspective column series featuring embedded audio for Indigenous language elements — demonstrate my ability to guide the creation of compelling content that enhances engagement and storytelling.